Company:

Trivantis- Lectora Publisher elearning Authoring and Software Tools

Project:

Market introduction of Lectora Publisher in the Benelux. Initially for the educational sector (Primary, Secondary and Vocational) and expanded to higher ed and successful sales into private and public sector

Scope:

Business launch and introduction,  marketing & sales, (educational) price bundles

Result:

Lectora Publisher is one of the authoring tools of choice in the Benelux.